Friday, February 25, 2011

Mozart's Brain and the Fighter Pilot: Unleashing Your Brain's Potential



Random House Audible | English | ISBN-10: 0739304984| Audio MP3 | 128 MB
In Mozart's Brain and the Fighter Pilot, eminent neuropsychiatrist and best-selling author Richard Restak, M.D., combines the latest research in neurology and psychology to show us how to get our brain up to speed for managing every aspect of our busy lives.

Everything we think and everything we choose to do alters our brain and fundamentally changes who we are, a process that continues until the end of our lives. Few people think of the brain as being susceptible to change in its actual structure, but in fact we can preselect the kind of brain we will have by continually exposing ourselves to rich and varied life experiences. Unlike other organs that eventually wear out with repeated and sustained use, the brain actually improves the more we challenge it.

Think of Restak as a personal trainer for your brain - he will help you assess your mental strengths and weaknesses, and set you to thinking about the world and the people around you in a new light, providing you with improved and varied skills and capabilities. From interacting with colleagues to recognizing your own psychological makeup, from understanding the way you see something to why you're looking at it in the first place, from explaining the cause of panic attacks to warding off performance anxiety, this book will tell you the whys and hows of the brain's workings.

Packed with practical advice and fascinating examples drawn from history, literature, and science, Mozart's Brain and the Fighter Pilot provides 28 informative and realistic steps that we can all take to improve our brainpower.

Mozart's Brain and the Fighter Pilot is also available in print from Harmony Books.

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The Invisible Gorilla: And Other Ways Our Intuitions Deceive Us



Random House Audio (May 18, 2010) | English | ISBN-10: 0307735753 | Audio MP3 | 250 MB
Reading this book will make you less sure of yourself—and that’s a good thing. In The Invisible Gorilla, Christopher Chabris and Daniel Simons, creators of one of psychology’s most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth: Our minds don’t work the way we think they do. We think we see ourselves and the world as they really are, but we’re actually missing a whole lot.

Chabris and Simons combine the work of other researchers with their own findings on attention, perception, memory, and reasoning to reveal how faulty intuitions often get us into trouble. In the process, they explain:

• Why a company would spend billions to launch a product that its own analysts know will fail
• How a police officer could run right past a brutal assault without seeing it
• Why award-winning movies are full of editing mistakes
• What criminals have in common with chess masters
• Why measles and other childhood diseases are making a comeback
• Why money managers could learn a lot from weather forecasters

Again and again, we think we experience and understand the world as it is, but our thoughts are beset by everyday illusions. We write traffic laws and build criminal cases on the assumption that people will notice when something unusual happens right in front of them. We’re sure we know where we were on 9/11, falsely believing that vivid memories are seared into our minds with perfect fidelity. And as a society, we spend billions on devices to train our brains because we’re continually tempted by the lure of quick fixes and effortless self-improvement.

The Invisible Gorilla reveals the myriad ways that our intuitions can deceive us, but it’s much more than a catalog of human failings. Chabris and Simons explain why we succumb to these everyday illusions and what we can do to inoculate ourselves against their effects. Ultimately, the book provides a kind of x-ray vision into our own minds, making it possible to pierce the veil of illusions that clouds our thoughts and to think clearly for perhaps the first time.

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Mindset: The New Psychology of Success



Gild.n M.dia  (February 25, 2009) | English | Audio MP3 | ASIN: B001U5P7CK | 239 MB
Mindset is "an established set of attitudes held by someone," says the Oxford American Dictionary. It turns out, however, that a set of attitudes needn't be so set, according to Dweck, professor of psychology at Stanford. Dweck proposes that everyone has either a fixed mindset or a growth mindset. A fixed mindset is one in which you view your talents and abilities as... well, fixed. In other words, you are who you are, your intelligence and talents are fixed, and your fate is to go through life avoiding challenge and failure.

A growth mindset, on the other hand, is one in which you see yourself as fluid, a work in progress. Your fate is one of growth and opportunity. Which mindset do you possess? Dweck provides a checklist to assess yourself and shows how a particular mindset can affect all areas of your life, from business to sports and love. The good news, says Dweck, is that mindsets are not set: at any time, you can learn to use a growth mindset to achieve success and happiness.

This is a serious, practical book. Dweck's overall assertion that rigid thinking benefits no one, least of all yourself, and that a change of mind is always possible, is welcome.

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Awakened Mind Brainwave Pattern CD (Brainwave Entrainment Meditation)



English | Audio MP3 | 73 Mb
This Brainwave Mind Voyages CD contains three powerful brainwave entrainment sessions that are specifically designed to tune your brainwaves to the Awakened Mind Brainwave Pattern. This complex combination of brainwave ranges (Alpha, Theta, Delta) will take your consciousness to the next level. You can experience the same brainwave activity recorded from experienced meditators, Buddhist monks, mystics, healers and other Masters while experiencing this state of enlightened awareness. This CD is an amazingly powerful collection of brainwave sessions. It contains no audible vocals so it can be used for any meditational purposes.

Your awareness will become free to explore heightened states of clarity and new modes of perception as you experience the embedded brainwave entrainment technology. Your conscious awareness will become free to take flight into your mind's eye. You will explore new depths as the embedded brainwave entrainment ensures that you will enter the ideal brainwave range for maximizing your inner explorations. This psychoacoustic program contains the exclusive BMV Autonomic Audio-Pacing Technology.

The soundscape contains embedded heartbeats and controlled breathing patterns floating in the distance. Your heart rate and breathing will naturally slow down to mirror the rhythm of this progressive relaxation. You now have instant brainwave training at the press of a button. You can create the ideal mind states for meditation, stress reduction, relaxation, concentration, self-healing, creative expression, problem solving, brain storming, consciousness expansion, trance work and more. Like the beat of a shaman's drum, the embedded tones will synchronize your brainwaves. You can create instant results that would normally take years of meditation to achieve. Geniuses like Einstein, Tesla, Edison and others have harnessed the powers of their brainwaves, and now, you can too. Simply by listening to this CD!

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Designing & Achieving Your Dream

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English | Audiobook in MP3 / 128 kbps | Richard Flint | ISBN: N/a | 2009 | 363 MB
Why do most people struggle with direction? Why do most talk about improving, but repeat their frustrations? The answer is the lack of a defined dream. Everyone has a dream; it just gets buried in their non-productive design.

Here are a few questions Richard asks:
• What is Life?
• Why don’t people finish what they start?
• Why is a dream important to your life?
• What can kill your dream?
• What part do goals play in the dream?
• How do you know if this is the correct action for your life?

This program is about recapturing your dream. It examines the process for living your dream and bringing happiness, personal fulfillment, and freedom to your life.

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How to Make Love All Night : And Drive a Woman Wild!

(And Drive a Woman Wild : Male Multiple Orgasm and Other Secrets for Prolonged Lovemaking)

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192 pages | Harper Paperbacks | English | ISBN-10: 006092621X | PDF
No matter how old or young, experienced or not, anyone can achieve levels of fulfillment and satisfaction never before thought possible.Sex therapist Dr. Barbara Keesling tells men and women the simple secret that can give couples unmatched pleasure for years. Using Dr. Keesling's techniques, you and your partner will embark on an erotic exploration of the realm of the senses and experience intimacy like never before. Her proven, helpful tips include:

    * How to prolong lovemaking for as long as you want
    * Excercises that can enhance pleasure
    * Learning how to touch and how to feel
    * Igniting your partner's passion
    * And so much more!

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Ads to Icons: How Advertising Succeeds in a Multimedia Age



369 pages | Publisher: Kogan Page; (September 28, 2009) | English | ISBN-10: 0749456477 | PDF
The second edition of Ads to Icons examines current and future trends in advertising. Through 50 international case studies of new and iconic advertising campaigns, author Paul Springer identifies why these campaigns were successful and analyzes their contribution to the continued development of advertising.

New digital formats analyzed include Google’s AdSense and AdWords, which reworked their search facility as a revenue-generating advertising service. This updated new edition includes an online campaign entitled Non Stop Fernando which exploits the potential of online film. It also features the new Nike+ case study, which details Nike’s third party association with Apple iPod through Nike+ and brought together Apple’s digital know-how and music expertise with Nike’s industry sector experience.

The author shows how traditional media have been revitalized by the adoption of revolutionary approaches to their use, making the resulting ads more creative and impactful than before. Other campaigns have extended beyond conventional formats, including a text messaging campaign for Cadbury chocolate and Levi’s campaign involving Flat Eric, a character used to drive viral communication before the television commercials aired.

Finally, Springer discusses the impact of current advertising trends on the structure of agencies and job functions, illustrated by profiles of industry professionals.

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10 Secrets to Successful Home Buying and Selling: Using Your Housing Psychology to Make Smarter Decisions



Publisher: Pearson Prentice Hall | English | PDF | ASIN: B001DZ2QV2
Overcome your financial and your emotional housing anxieties. - -Learn what to do when you and your partner can't agree on your perfect home. -Discover the disastrous consequences of ignoring your personal housing psychology. -By Dr. Lois A. Vitt, a leading expert in both housing finance and the psychology of home buying.

"Buying a house may be love at first sight or seemingly take forever. This terrific book covers all the bases. Readers will enjoy discovering the secrets as they are revealed. There's something valuable for everyone."
–Willard Scott, Noted NBC Radio and Television Personality

"This book helps you get at not only the practical aspects of home buying and selling, but also the emotional side of what is usually the largest and most anxiety-riddled transactions of your lifetime. If you are thinking of buying or selling a home, it pays big dividends to read Lois Vitt's advice before you do!" – Jordan E. Goodman, America's Money Answers Man and author of Everyone's Money Book

"If you want to get in touch with your inner home buyer–and make clearer decisions based on those insights–this is the book to take you there."
–Kenneth Harney, Syndicated Real Estate Columnist, Washington Post Writers Group.

"The most significant purchase a person makes in a lifetime is a home. The process of finding, purchasing, or selling a home can be down right nerve-racking. Lois Vitt has written a thought-provoking book that addresses both the technical and emotional aspects of home ownership." – Deborah Owens, Financial Commentator and author of Confident Investing and Nickel and Dime Your Way to Wealth.

Buying a home is not just the most important financial decision: It is also one of the most important emotional decisions. With 10 Secrets to Successful Home Buying and Selling, you get it right! Lois A. Vitt helps you discover your "housing value system," your personal housing psychology. Learn how your expectations compare with your family's expectations, so that you can make the best decisions for everyone. After you discover what you really want, answer crucial housing questions, such as: Rent or buy? Move or remodel? Sell or hold? Refinance? Vitt's practical examples, real-life stories, and easy quizzes help you make housing decisions that enrich your life emotionally and financially!

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The A-Z of Correct English Common Errors in English



203 pages | Publisher: Parkwest Publications | English | ISBN-10: 1857037855
Designed to help resolve most common English language problems and queries, this book has an accessible reference format with examples and explanations of mistakes regarding sentence construction, spelling, punctuation and grammar.

Review
'You will never doubt your written English again.' London Evening Standard; 'A single reference point to look up all manner of spelling, grammar or punctuation queries...this is going to have a permanent place on my desk (both at home and work!).' A Sendall, a reader from England; 'Should be prescribed reading for all undergraduates and postgraduates too!' Prof Tony Stockwell; 'I've been helped a great deal by Angela's other books, but this one is exactly what I've been waiting for...A book that will grow dog-eared with use. But you'll always be grateful that it was written.' Michael Carson, Author of 'Sucking Sherbet Lemons'


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Preparing for Leadership: What It Takes to Take the Lead



AM.C.M (July 15, 2009) | English | ISBN: 0814414524 | 160 pages | PDF
What makes a great leader? Confidence? Trust? Vision? The ability to inspire? The answer is complex yet understandable. The good news is that most great leaders are made, not born, and many of the characteristics associated with effective leadership can be assessed, trained, and developed. Based on the best-selling seminar by the American Management Association, this book gives readers practical advice on how they can:

• get noticed by learning how to look and talk like a leader
• become expert teambuilders, coaches, and communicators
• gain and use power and influence positively
• guard against the pitfalls of intraorganizational politics
• identify and build strategic alliances
• elicit support
• motivate others

Containing practical tools including assessments, tips, and checklists, this book shows readers how to take their organizations into the future, inspire those around them...and achieve beyond what is expected.

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How I Trade for a Living: Learn The Oline Ropes From A Master Trader!



272 pages | Publisher: Wiley | English | ISBN-10: 0471355143 | PDF
Master the Markets by Trading from Home! how I trade for a living "Gary Smith deals in reality. If you want to really learn to trade for real profits, not hypothetical, mumbo-back-tested programs, this book is a must. I seldom read market books anymore, but I read every word of this important book. Get it." —Larry Williams, author of Long-Term Secrets to Short-Term Trading
"How I Trade for a Living is a remarkable book; truly a treasure trove of market information.… Highly recommended." —Humphrey E. D. Lloyd, MD, author of Trading S&P Futures & Options: A Survival Manual and Study Guide "Straight talk from an accomplished veteran on how to succeed as a full-time trader.

Gary Smith recounts the obstacles he overcame on the road to trading mastery and describes the strategies, indicators, and insights he used to reach his goals." —Nelson Freeburg, Editor, Formula Research "It is always valuable to get inside the mind of a successful trader. Gary Smith does a good job taking you there in a book loaded with useful tips and helpful hints. A worthy addition to any trader’s library!" —Gary B. Smith, Contributing Editor, The Street.com "In How I Trade for a Living Gary Smith dispenses a healthy dose of that rarest of all commodities, vicarious experience from a consistently winning trader. New traders will find great benefit from looking over Smith’s shoulder as he generously shares with the reader the valuable knowledge he has gained over three decades of trading." —Edward D. Dobson, President, Traders Press, Inc.

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30 Minutes to Brainstorm Great Ideas



64 pages | Publisher: Kogan Page Ltd | English | ISBN-10: 0749423587 | 5,8 MB
In just 30 minutes this handy pocket guide will teach you how to come up with great ideas again and again. It shows you how to get into the creative habit by: making new connections; creating springboards; brainstorming as a team.

Packed with practical ideas and expert advice, this no-nonsense book is essential reading for anyone who wants to come up with attention-grabbing ideas.

From the Author
It can be something of a dirty word - 'brainstorming'. Mention it and count the raised eyebrows.
Why the mixed reputation? The reason, I think, is that many people don't know how to conduct a brainstorming session properly.
Brainstorming is a structured process to help us think creatively. It doesn't have to be complicated; but it does have to be disciplined. Forget 'outside the box'; if you want brainstorming to work, you have to use a few simple guidelines.
This book starts with the essential rules of brainstorming and goes on to offer some other practical techniques that will help you generate new ideas. Here, you'll find just what you need to make your brainstorming sessions effective, productive and fun.

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From a Good Sales Call to a Great Sales Call: Close More by Doing What You Do Best



M.Gr.w-Hi.l;  (September 16, 2010) | English | ISBN: 0071718117 | 256 pages | PDF
Create a Tailor-Made Sales Strategy Using Lessons from the Field!

When things don’t go well on a sales call, you probably ask yourself, “Why did I lose that sale?” . . . and then move on.

But the question remains: Why did you lose that sale? Learning the answer can mean the difference between landing and losing the next sale. From a Good Sales Call to a Great Sales Call teaches you how to assess your strengths and weaknesses based on information you can get from the most qualified source available—the buyer.

You’ll learn how to:
* Approach postdecision prospects using best practices and proper etiquette
* Design a comprehensive “debrief” questionnaire
* Obtain more candid and accurate feedback from prospects
* Identify important patterns in your techniques
* Use what works and improve what doesn’t to close more sales than ever

Filled with sample dialogs you can use with prospects, From a Good Sales Call to a Great Sales Call is neatly organized into eight easy-to-follow steps that take you through the whole process:

Step 1. Discover the Benefits of Successfully Debriefing with Prospects
Step 2. Understand the Postdecision Mind-Set of the Prospect
Step 3. Recognize How Salespeople Can Inhibit the Feedback Process
Step 4. Design a Prospect Debrief Questionnaire
Step 5. Utilize Proven Interviewing Techniques for Conducting Debrief Calls
Step 6. Identify and Analyze Your Win/Loss Trends
Step 7. Benchmark Your Feedback
Step 8. Implement the Right Techniques to Increase Your Close Rate

Refreshingly direct and right to the point, this system is based on 12 years of research and thousands of sales prospect interviews. This comprehensive, powerful program leads to better sales techniques and increased close rates. In short, it works.

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Rethinking the Sales Cycle: How Superior Sellers Embrace the Buying Cycle to Achieve a Sustainable and Competitive Advantage



M.Gr.w-Hi.l; 1 edition (December 14, 2009) | ISBN: 0071637990 | 288 pages | PDF
Align your selling methods with their buying habits for a win-win relationship!

“The digital age has dramatically changed the selling profession. John Holland and Tim Young will bring you up to date on their new rules for a customer-centric approach.”—Al Ries, bestselling coauthor, War in the Boardroom

Since its founding in 2002, CustomerCentric Selling, one of the world’s leading sales training firms, has dramatically changed how selling is viewed—from simply promoting a product to empowering customers to achieve goals or solve problems through the use of offerings.

Today, buyers don’t want salespeople telling them what they want or need; they’ve already gone online and informed themselves—which makes the job of selling more difficult than ever.

So how do you reestablish the relevance you previously took for granted? How, in the world of Web 2.0, can you develop long-term relationships with customers and maintain your competitive advantage? You must stop focusing squarely on the selling cycle—and pay closer attention to the buying cycle. In other words, learn how customers want to buy and align your selling techniques accordingly.

In Rethinking the Sales Cycle, two leaders from CustomerCentric Selling provide the latest research into the buying cycle. They present a step-by-step model that helps you seize market share and hold it by understanding the five stages of the buying cycle.

Learn how to:
* Interpret buying behavior at different stages
* Assess your competitive position based upon buyer behavior
* Read the impetus behind a buyer objection
* Merge your selling process with a buyer’s buying process
* Take a committee through a buying cycle to maximize the chance of consensus at the end

When it comes to the buying cycle, today’s customers want control. You can give it to them when you have a selling strategy aligned with their behavior. It’s the best and perhaps only way to succeed in today’s ultra-competitive world.

Rethinking the Sales Cycle gives you unprecedented insight into the mindset, emotions, and behaviors of buyers. Armed with this information, you will find the solutions you need to lead your organization to new heights of success.

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Lead, Sell, or Get Out of the Way: The 7 Traits of Great Sellers



Publisher: Wiley (March 23, 2009) | ISBN: 0470402180 | Pages: 272 | PDF | 12,49 MB
In today's sales world

there's no room for followers. But there's plenty of room for leaders. Competition is intense, and if you don't take a leadership role in producing results for your clients, someone else will. In Lead, Sell, or Get Out of the Way, Ron Karr outlines a repeatable process based on the powerful idea that great sellers lead relationships in the same way that great leaders sell ideas.

No matter what you sell, you must communicate persuasively and effectively what it is you can offer clients. However, sales leaders do even more than that. They raise the bar by finding new opportunities and creating new levels of performance for their customers. They don't just sell products or services; they sell outcomes that transform a customer's world, and they assume personal responsibility for those outcomes.

This customer-focused mindset is the key to Karr's proven leadership selling process. Based on decades of research with companies of all sizes, Karr reveals what great sellers do and shows how anyone can implement the same powerful principles. He offers an in-depth exploration of the seven critical traits all sales leaders share. Today's top sales leaders:

* Have a clear vision of where they're going
* Position themselves powerfully in the minds of customers
* Build alliances rather than go it alone
* Ask powerful questions that result in new sales opportunities
* Create a value proposition that neutralizes the competition
* Communicate well and persuasively
* Embrace accountability and responsibility

Many sales leaders learn these principles through trial and error. This book helps you avoid the trial and error part and skip straight to the success part. Why learn the hard way when you can read this book, learn these principles, and start—today—selling more, faster, and at a higher profit? If you sell things for a living or manage people who sell, you face a stark choice that you had better get right—to Lead, Sell, or Get Out of the Way. Choose wisely and sales success will be yours.

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501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition



Mc.Gra..w-H.ill (July 19, 2010) | 464 Pages | ISBN: 0071740635 | PDF | 5,9 MB

Bigger, Badder, Better!

ATTACK OF THE KILLER MARKETING TACTICS!
A few years back, marketing super-guru Tom Feltenstein in rewrote the book on high-impact marketing that works. Fast-forward to today and new technologies, more sophisticated consumers/competitors, and a whole new media landscape have changed all the rules. In response, Feltenstein has upped his game, and in, he delivers even MORE sure-fire marketing strategies and tactics that let you outwit, outthink, and outsell the other guy.
Based on case studies of clients ranging from small nonprofits to giants like Coca-Cola and McDonald's, this book delivers tips and tricks on a range of hot topics:

* Planning the Battle--and Choosing the Right Tactics
* eMarketing, Digital Media/Social Networking
* Grand Opening/Reopening and Holidays
* Four Walls Marketing
* Direct Mail and Ads, Coupons and Tear-outs, Event Tie-ins, and Gift Certificates
* Marketing Measurement

No matter what your budget is, you can still wage cutting-edge marketing and promotional campaigns that get the word out about your business, cement the loyalty of your existing customers--and win more new customers than you can handle.

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The Five Faces of Genius : Creative Thinking Styles to Succeed at Work

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Penguin | English | ISBN-10: 0142000353 | 224 pages | PDF | 2.4 MB
What do Wolfgang Amadeus Mozart, Leonardo da Vinci, and Ray Kroc, the man who created the McDonald's franchise enterprise, have in common? They have all mastered the skills of creative genius-essential tools in today's business climate.

Having researched the lives and techniques of past and present geniuses for this inspiring and provocative new handbook, Annette Moser-Wellman helps workers at all levels build and refine their working styles. These qualities of creativity-drawn from the the realms of art, science, as well as business-make up the five distinct "faces":

* Seer-the power to image
* Observer-the power to notice details
* Alchemist-the power to make connections
* Fool-the power to celebrate weakness
* Sage-the power to simplify

Moser-Wellman shows how we can utilize these creative thinking strategies and flourish in the workplace.
"It teaches people about the nature of creativity and how to cultivate it." (Fast Company)
"Moser-Wellman has given us five different perspectives from which to creatively tackle business challenges." (Carla J. Paonessa, Managing Partner, Accenture)

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Smarter Than the Street : Invest and Make Money in Any Market

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M c G r a w-Hill Prof (Oct. 1, 2010) | English | ISBN: 0071749225 | PDF | 256 pages | 1.3 MB
The Book Wall Street Doesn't Want You to Read

How do savvy Wall Street investors achieve high returns even in the worst financial times? It’s one of the industry’s best-kept secrets—and now it’s yours for the taking.

Gary Kaminsky, cohost of CNBC’s "The Strategy Session"—and one of the best money managers in Wall Street’s recent history—is ready to share the secrets that have made his colleagues millions, even billions, of dollars. These simple but powerful techniques are not exclusive to Wall Street’s high rollers. With Kaminsky’s system, you will make money even in zero-growth markets. His proven formula shows you how to:

* Develop the same habits, reflexes, and practices of top market performers
* Create a proactive buy-and-sell strategy
* Beat the roller-coaster market trends—and focus on long-term returns
* Make smarter, more informed decisions—and more money!

Kaminsky brings more than two decades of experience to his low-risk, high-return system, demystifying Wall Street for novice and seasoned investors alike. Between 1999 and 2008, Kaminsky’s team at Neuberger Berman grew record-breaking returns far above the S&P benchmark. And they didn’t do it by magic. They did it by constructing a specificstrategy and sticking to it, regardless of the investing climate. It is a strategy that anyone can learn and apply, step-by-step, in any market.

With Kaminsky’s expert guidance, you’ll learn how to be more disciplined and vigilant with your investments, maximizing your returns in a minimum amount of time. You’ll not only make money in most markets, but you’ll lose much less money when those around you are losing their shirts. And you’ll be able to strengthen and protect your assets—particularly in the slow-growth decade ahead—with the confidence and know-how that drives Wall Street’s smartest investors to the top of their game.

Yes, you can beat the market—when you’re Smarter Than the Street.

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Memory Fitness : A Guide for Successful Aging

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Yale University Press | English | ISBN-10: 0300105703 | 304 pages | PDF | 1.2 MB
Do all adults experience memory difficulties as they age? What is the difference between normal memory change and the symptoms of Alzheimer's disease? Is it possible to stem -- or even reverse -- memory decline? This up-to-date book is a comprehensive guide for everyone who wishes to learn the scientific facts about how aging affects memory and what can or cannot be done about it. Gilles Einstein and Mark McDaniel, widely respected for their research and popular lectures on memory, offer a lively overview of how memory works and how memory processes change with age. They then approach the topic of memory improvement, drawing on the latest rigorous scientific evidence and sprinkling their advice with anecdotes and graphics to illustrate major concepts. Organized for accessibility, focused on practical and concrete techniques, and filled with reliable information (including suggested Web sites for more information on topics of particular interest), this book is today's best guide to memory and to verified ways of dealing with its decline. Book jacket.

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How to Meet and Connect with Women : Having Fun and Choices with Women In Your Life

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Charisma Arts | English | 150 pages | PDF | 2,2 MB
Wayne Elise, aka "the Juggler" has a great ebook called "How to Meet and Connect with Women". This is another great product from the Charisma Arts guys. Wayne Elise and Spencer Michaels ( of DatingWar.com ) are my two favorite pickup artists. I feel like they are the most real and down to earth of all the PUAs. You get the feeling that they genuinely care (which is rare these days). Anyway, Wayne Elise's ebook is great. He takes a different teaching approach than most. Much of this ebook along with a lot of the Charisma Arts stuff focuses on converstion. If you can't have a conversation with a woman, you're dead in the water before you start. I haven't seen any other program that goes into so much depth on conversation. If that's your sticking point to becoming a master pickup artist then this is the book for you.

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Health20: Tap into the Healing Powers of Water to Fight Disease, Look Younger, and Feel Your Best

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256 pages | M_Gr_w-Hill (February 22, 2007) | English | ISBN-10: 0071474994 | PDF | 10,9 MB
Immerse yourself in water's timeless, healing embrace

Going beyond the basic “eight glasses of water a day,” Dr. Alexa Fleckenstein has been using her scientifically proven Health by Water system for years to help her patients reduce stress, fight disease, and treat everything from acne to insomnia. Filled with inexpensive home remedies, hydrotherapeutic exercises, and even beauty tips, Dr. Fleckenstein's all-purpose guide shows you how to:

* Balance your blood pressure with cold water treatments
* Use saltwater rinses to alleviate allergies and colds
* Fight fatigue and depression with sitz baths
* And much more

"Dr. Fleckenstein shares how something as simple as turning on the tap can put us on the pathway to good health!"
--Dr. Kenneth R. Pelletier, Chairman, American Health Association; author, The Best Alternative Medicine: What Works? What Does Not?

"Dr. Fleckenstein's book will serve well those seeking greener alternatives."
--James A. Duke, Ph.D., author of The Green Pharmacy

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Design Is How It Works : How the Smartest Companies Turn Products into Icons

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240 pages | Portfolio Hardcover (July 29, 2010) | English | ISBN-10: 1591843227 | PDF
There's a new race in business to embrace "design thinking." Yet most executives have no clue what to make of the recent buzz about design. It's rarely the subject of business retreats. It's not easily measurable. To many, design is simply a crapshoot. Drawing on interviews with top executives such as Virgin's Richard Branson and Nike's Mark Parker, Jay Greene illuminates the methods of companies that rely on design to stand out in their industries. From the experiences of those at companies from Porsche to REI to Lego, we learn that design isn't merely about style and form. The heart of design is rethinking the way products and services work for customers in real life. Greene explains how: -Porsche pit its designers against each other to create its bestselling Cayenne SUV -Clif listened intently to customers, resulting in the industry-changing Luna energy bar -OXO paid meticulous attention to the details, turned its LiquiSeal mug from an abysmal failure into one of its greatest successes -LEGO started saying no to its designers-saving its brick business in the process Greene shows how important it is to build a culture in which design is more than an after-the-fact concern-it's part of your company's DNA. Design matters at every stage of the process. It isn't easy, and it increases costs, but it also boosts profits, sometimes to a massive extent. In an increasingly competitive marketplace, design represents the best chance you have of transcending your competitors.

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Breakthrough Business Results With MVT

A Fast, Cost-Free, "Secret Weapon" for Boosting Sales, Cutting Expenses, and Improving Any Business Process"

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W,l,y | English | ISBN: 0471697710 | 336 pages | PDF | 3,1 MB
The first and only guide to using MVT as a breakthrough management tool

MVT(TM) (Multivariable Testing) has been heralded as a breakthrough business tool in major publications such as Forbes, the Wall Street Journal, The Economist, and Business-Week. Although MVT could become one of the most widely used management tools and has been applied by leading companies in every industry to create billions of dollars of value-no book on it has been published, until now.

In Breakthrough Business Results with MVT, MVT creator and guru Charles Holland shows managers how multivariable testing-an advanced mathematical method that allows simultaneous testing of up to 40 variables-can dramatically improve efficiency and profits in any organization. MVT reveals to managers precisely which factors have a positive impact on any important business decision or process, which have a negative impact, and which have no impact at all. Very often the results are radically counterintuitive. MVT identifies quickly the best ways for a company to make major improvements, such as boosting sales, reducing waste, increasing production, enhancing advertising strategies, or optimizing service levels. Faster and cheaper than other quality improvement methodologies such as Six Sigma, MVT is a natural tool for any organization that wants to reduce the amount of guesswork and politics when making crucial business decisions. In Breakthrough Business Results with MVT, Holland reveals the dramatic benefits that have made true believers of top executives in such companies as Lowe's, Ameritech, Williams-Sonoma, DuPont, Pacific Bell, and Boise, among others.
 
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1300 Math Formulas

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Math eBooks | English | ISBN: 9949107741 | 338 pages | PDF | 6 MB
This handbook is a complete desktop reference for students and engineers. It has everything from high school math to math for advanced undergraduates in engineering, economics, physical sciences, and mathematics. The ebook contains hundreds of formulas, tables, graphs, and figures. The structured table of contents, links, and layout make finding the relevant information quick and painless, sothe ebook can be used as an everyday online reference guide.

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