PC Pro - December 2010 (UK)

English | 180 pages | PDF | 56 Mb
PC PRO - reviews of laptops, PCs, digital cameras, printers, software, peripherals, components and more. Plus technology news and opinion.

Download:- Hotfile

PC Advisor - December 2010 - UK

English | 148 pages | PDF | 53 MB
PC Advisor is a monthly computer magazine, released in the United Kingdom, and website published by IDG. It offers advice on various aspects of PCs, related items such as: digital photography, the Internet, Security, smartphones, etc, and other personal-technology products and services.

Download:- Hotfile

Write to the Point. How to Communicate in Business With Style and Purpose

Publisher: Career Press | 256 Pages | ISBN: 1564146391 | PDF | English
Write to the Point is designed to provide practical, proven techniques for making writing for business both more effective and less stressful. All levels of business and technical personnel-whose writing skills are essential to job performance and productivity-will find this easy-to-read guide invaluable and immediately useful every day. Write to the Point will also benefit the general writer and those for whom English is a second language. You will learn proven techniques developed in Dr. Iacone's seminars that will enable you to write with greater ease, proficiency, and clarity. A conversational, instructional format walks you through the actual stages of the writing process-from planning and writing the first draft to editing and proofreading. Helpful guidelines to correct punctuation, lists of often-confused words, and step-by-step procedures for generating effective e-mail, memos, letters, and reports are also included in this invaluable handbook.

Download:- Hotfile

The Power of Persuasion: How We're Bought and Sold

English | Wiley | ISBN: 0471266345 | 288 pages | PDF | 10,2 MB
This valuable and nonacademic guide reveals the extent to which we are surrounded by persuasion, and how we can resist. Levine (A Geography of Time), a professor of psychology at Cal State Fresno, opens by demonstrating that all of us (including himself) can be persuaded under the right circumstances. He goes on to study financial manipulation and the use of the sense of obligation (which exists in all cultures, even if it is most strongly visible in Japan), and then proceeds to a nuts-and-bolts analysis of salesmanship by describing what he learned and did (and had done to him) as an automobile salesman. He offers an admirably concise and unemotional analysis of the famous Milgram experiment, involving the (claimed) administration of ever-stronger electric shocks to test the impulse to obedience. Inevitably, he moves to cults, the Moonies and the ultimate persuasion horror story, Jonestown. Not so inevitably, he avoids hysteria and demonization, even of Jim Jones, and points out that brute force is required at the extreme end of the persuasion spectrum. Levine's final chapter offers ways of dealing with unwelcome persuasion while remaining part of a society in which some persuasion is part of almost any social interaction. The final results are bout as far as possible from the shrill Hidden Persuaders tradition or the cult deprogrammers who become cult gurus themselves-and quite persuasive about the author's credentials, common sense and ethics.

Review
"Important and very interesting. Both our students and the public should read it." -- Ed Diener, Psychology Department, University of Illinois
"Outstanding and thoroughly engrossing... a must-read survival guide... in the 21st century." -- Harry Reis, Ph.D., Psychology Professor, University of Rochester
"Witty and wise... I couldn't put it down. A great book..." -- David Myers, Hope College, author Intuition: Its Powers and Perils
"Wonderful book... will change the way you think and act in many realms of your life." -- Philip Zimbardo, President, A.P.A.
"Happily, Levine does not write in the academically pretentious style often found in books by college professors...authoritative insights" -- Tulsa World, June 22, 2003
"If you've ever felt manipulated by smooth-talking salesmen, but didn't understand the psychology behind his pitch,you'll be fascinated" by... -- Fresno Bee, April 28, 2003
"Levine puts (his) analysis in the service of his real mission -- to arm the reader against manipulation". -- The Wall Street Journal, July 27, 2003
"Read this book if you’re interested in how to persuade others and reduce your own chances of being manipulated" -- Skeptic News, June 2, 2003

Download:- Hotfile

Langford's Basic Photography: The Guide for Serious Photographers - 9th Edition

480 pages | Publisher: Focal Press; 9 edition (August 11, 2010) | English | PDF | ISBN-10: 0240521684
Langford's Basic Photography is a seminal photography text. First published in 1965, it has informed the work and career of many of the world's leading photographers.

The new, 9th edition, continues the tradition of its predecessors, reflecting the same comprehensive mix of scholarly and practical information. It covers every aspect of photography, from capture through to output, both digital and analogue. There is an emphasis on explaining the 'how to' of photography, but Langford's Basic also includes in-depth coverage of the fundamental principles that govern the art, such as how light behaves, optics, and the shutter. This ensures that the reader comes away with not only a good grasp of photographic technique, but also an in-depth understanding of the fundamentals that will help them to better understand how great photography is made. As such, it functions both as an excellent coursebook for students of photography, and a great primer and reference for amateur enthusiasts.

The new edition has been fully updated to reflect dynamic changes in the industry. These changes include: an expansion and overhaul of the information on digital cameras and digital printing; an emphasis on updating photographs to incude a wider range of international work; replacement of many diagrams with photos; overhaul of the analogue sections to give a more modern tone (ie exposure measurement and film and filters with some more dynamic photo illustrations); a fully edited and updated photography timeline.

This landmark text is an essential purchase, both for new photographers as an introduction, and for established photographers as an invaluable reference work.

* New edition of seminal photography text
* Comprehensive photography reference for all photographers, and perfect introduction for new photographers
* Completely updated for the now fully-established digital age of photography

About the Author
Michael Langford, renowned author, teacher, and practitioner, is a legend because of his skill that balanced art and technique. He inspired and taught thousands. As Photography Course Director at the Royal College of Art, London, UK, his key involvement with photography courses and exams set the standard worldwide.

Download:- Hotfile

How to Bake: Your Complete Reference Book

English | 2010 | 144 pages | PDF | 5.65 MB
There is nothing like this in your library. It is not a cookbook—though it contains wonderful recipes. It is a reference book. It has everything that you need to know to bake. Keep it in your kitchen library and refer to it often. It will make you a better baker.

In this book, you will find eight chapters:
* Flour—the Basic Ingredient and How to Use it for the Best Baked Goods
* The Wonderful World of Eggs
* How to Make Bread and Pastries with Yeast
* The Secrets of Using Chemical Leaveners—Baki Powder and Baking Soda
* Fresh from the Dairy—Dairy Products and How to Use Them
* Rich Baked Goods—Butter, Shortening, and Oil in your Kitchen
* How Sweet it is—How to Use the Family of Sweeteners Chocolate!
* How to Make the Best Desserts

Download:- Hotfile