Ho.dder & Stou.ghton (April 30, 2010) | ISBN: 1444107542 | 222 pages | PDF
Tailored specifically for the the small business owner or manager, this is a guide to help those those who manage what they do not understand!
Written with humour and sound practicality, this guide is intended for the business owners and managers who need to understand the implications of technology in their business and to know how to utilise the information it provides to their maximum advantage and profit. It lessens the risk of your having the wool pulled over your eyes and reduces the fear of technology. Just as you need to understand balance sheets, profit and loss accounts and other financial metrics, you need to understand the language of IT. This book, organised so that each chapter can be easily completed in a day, is the perfect solution for the busy owner/manager.
NOT GOT MUCH TIME? One, five and ten-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of how to manage your IT. FIVE THINGS TO REMEMBER Quick refreshers to help you remember the key facts. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.
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