Sounds True (April 1, 2009) | English | ISBN: 1591796881 | MP3@96 kbps | 2 hrs 33 mins | 105.78 MB
Conventional wisdom said a natural food store could never compete with the big supermarkets, but today Whole Foods Market is a thriving multi-billion dollar success with more than 270 locations. Pioneering CEO John Mackey has rewritten the rules for how companies can flourish in today's marketplace and serve a higher purpose in the world. With Passion and Purpose, he shares his philosophy of "conscious capitalism"--a revolutionary mission-driven business model that unifies profitability with integrity, compassion, and global responsibility.
Listeners join Mackey as he explores:
* The "stakeholder" philosophy: how a company can benefit shareholders, employees, vendors, customers, and the environment without compromising its financial viability
* How much should executives be compensated? Should all salaries be known to all employees? Mackey tackles the most controversial questions about his principles
* Finding a place for philanthropy, passion, idealism, and love in a competitive economy, and more. If you hear the word "capitalism" and immediately think of "greed," John Mackey has news for you: it doesn't have to be that way. With Passion and Purpose, the architect of one of the most inspiring stories in modern business invites listeners to join him in reclaiming capitalism--to change it from a system of avarice to a force for good.
About the Author
John Mackey opened his first market in 1978 with a $45,000 investment and a dedication to providing healthier food choices to customers. He co-founded Whole Foods Market in 1980, which consistently rates in the top 20 of Fortune magazine's "100 Best Companies to Work For" and has a higher profitability per square foot than Wal-Mart. Mackey also co-founded FLOW, a non-profit dedicated to "liberating the entrepreneurial spirit for good."
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