Emotional Intelligence: Why it can matter more than IQ - Audio Book

Audio Book Mp3 | 82 Mb
Is IQ destiny? Not nearly as much as we think. This fascinating and persuasive program argues that our view of human intelligence is far too narrow, ignoring a crucial range of abilities that matter immensely in terms of how we do in life.

Drawing on groundbreaking brain and behavioral research, Daniel Goleman shows the factors at work when people of high IQ flounder and those of modest IQ do well. These factors add up to a different way of being smart -- one he terms "emotional intelligence." This includes self-awareness and impulse control, persistence, zeal and self-motivation, empathy and social deftness.

These are the qualities that mark people who excel in life, whose relationships flourish, who are stars in the workplace. Lack of emotional intelligence can sabotage the intellect and ruin careers. Perhaps the greatest toll is on children, for whom risks include depression, eating disorders, unwanted pregnancies, aggressiveness and crime.

But the news is hopeful. Emotional intelligence is not fixed at birth, and the author shows how its vital qualities can be nurtured and strengthened in all of us. And because the emotional lessons a child learns actually sculpt the brain's circuitry, he provides guidance as to how parents and schools can best use this window of opportunity in childhood. The message of this eye-opening program is one we must take to heart: the true "bell curve" for a democracy must measure emotional intelligence.


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Critical Thinking Skills

Developing Effective Analysis And Argument



Palgrave Macmillan | English | ISBN:1403996857 | 264 pages | PDF | 15,3 MB
Critical Thinking Skills has taken the seemingly baffling art of analysis and broken it down into easy to understand blocks, with clear explanations, good examples, and plenty of activities to develop understanding at each stage. This easy to follow, step-by step guide to developing reasoning skills even applies the techniques to tasks such as reading, note-taking, and writing.

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Pay-Per-Click Search Engine Marketing: An Hour a Day - 2010

Sybex | Aug 2, 2010 | ISBN: 0470488670, 0470917199 | 432 pages | PDF | 10,7 MB
The complete guide to a winning pay-per-click marketing campaign

Pay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Marketing and advertising professionals looking for a hands-on, task-based guide to every stage of creating and managing a winning PPC campaign will get the step-by-step instruction they need in this detailed guide.

Using the popular An Hour A Day format, this book helps you avoid the pitfalls and plan, develop, implement, manage, and monitor a PPC campaign that gets results.
Successful pay-per-click campaigns are a key component of online marketing
This guide breaks the project down into manageable tasks, valuable for the small-business owner as well as for marketing officers and consultants
Explains core PPC concepts, industry trends, and the mechanics that make a campaign work
Shows how to perform keyword research, structure campaigns, and understand campaign settings and various pricing models
Discusses how to write ads, develop and test landing pages, use ad groups, and leverage Google's content network
Covers launching a campaign, bidding for position, monitoring, gathering results, and interpreting and acting on the data collected

Pay-Per-Click Search Engine Marketing: An Hour a Day pres the tools to make the most of this important marketing method.

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Windows 7 Secrets

Do What You Never Thought Possible with Microsoft Windows 7!
 

Wiley | English | Pages: 1080 | 2009-09-08 | ISBN 0470508418 | PDF

Tips, tricks, treats, and secrets revealed on the latest operating system from Microsoft: Windows 7

You already know the ups and downs of Windows Vista–now it?s time to learn the ins and outs of Windows 7! Internationally recognized Windows experts, Microsoft insiders, and authors Paul Thurrott and Rafael Rivera cut through the hype to pull away the curtain and reveal useful information not found anywhere else. Regardless of your level of knowledge, you?ll discover little known facts on how things work, what?s new and different, and how you can modify Windows 7 to meet your own specific needs.

A witty, conversational tone tells you what you need to know to go from Windows user to Windows expert and doesn?t waste time with basic computer topics while point by point comparisons demonstrate the difference between Windows 7 features and functionality to those in Windows XP and Vista.

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Power Thinking! -- Think clearer, smarter, faster! By Paul Scheele & Bob Proctor

Learning Strategies |  MP3 & FLAC 256 Kbps + Booklet (PDF) | 188 MB | English
- Habitual ways of thinking and feeling form the foundation for how you act, express yourself, relate to others, and achieve results.
- The power of your mind is staggering. And its tools of perception, memory, focus, intuition, imagination, emotion, and reason can help you create a magnificent life… or one of disappointments. You choose.
- Master those tools and the possibilities are limitless.
- Power Thinking helps you transform entrenched and ineffective habits of thinking to move beyond current circumstances and accelerate success and abundance.
- This Paraliminal comes from the fascinating minds of Paul Scheele and the legendary life coach, transformational leader, best-selling author, and the most colorful teacher of The Secret, Bob Proctor.
- Bob's entire life focus is on helping people create lush lives of prosperity, rewarding relationships, and spiritual awareness through the transference of information and experience. And what an experience he delivers to you with Power Thinking!
- If you could think clearer, smarter, and faster how would your life be different?
- This Paraliminal taps into the workshop of your pure imagination where you engage tools of thinking that help you express your talents and creativity in extraordinary ways.

As you listen you will:
* Vaporize old patterns and uncertainty.
* Elicit the appropriate thoughts, responses, and actions to achieve your intention.
* Adapt your focus to new situations and promote new modes of thinking.
* Develop your perception, thinking, and decision-making abilities.
* Adopt ideal mental and emotional states.
* Confidently apply the laws of the universe in artful and elegant ways.

When you trust in universal laws and are attuned to the vast knowledge that surrounds you, you concentrate your power to attract results. Thinking clearer, smarter, and faster accelerates your success and allows you to bring new and better things into your life.


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Hot, Flat, and Crowded: Why We Need a Green Revolution

and How It Can Renew America



Publisher: Macmillan Audio (September 8, 2008) | ISBN: 1427204608 | English | Audio MP3 / 56 kbps
Thomas L. Friedman’s phenomenal number-one bestseller The World Is Flat has helped millions of readers to see the world in a new way. In his brilliant, essential new book, Friedman takes a fresh and provocative look at two of the biggest challenges we face today: America’s surprising loss of focus and national purpose since 9/11; and the global environmental crisis, which is affecting everything from food to fuel to forests. In this groundbreaking account of where we stand now, he shows us how the solutions to these two big problems are linked--how we can restore the world and revive America at the same time.

Friedman explains how global warming, rapidly growing populations, and the astonishing expansion of the world’s middle class through globalization have produced a planet that is “hot, flat, and crowded.” Already the earth is being affected in ways that threaten to make it dangerously unstable. In just a few years, it will be too late to fix things--unless the United States steps up now and takes the lead in a worldwide effort to replace our wasteful, inefficient energy practices with a strategy for clean energy, energy efficiency, and conservation that Friedman calls Code Green.

This is a great challenge, Friedman explains, but also a great opportunity, and one that America cannot afford to miss. Not only is American leadership the key to the healing of the earth; it is also our best strategy for the renewal of America.

In vivid, entertaining chapters, Friedman makes it clear that the green revolution we need is like no revolution the world has seen. It will be the biggest innovation project in American history; it will be hard, not easy; and it will change everything from what you put into your car to what you see on your electric bill. But the payoff for America will be more than just cleaner air. It will inspire Americans to something we haven’t seen in a long time--nation-building in America--by summoning the intelligence, creativity, boldness, and concern for the common good that are our nation’s greatest natural resources.

Hot, Flat, and Crowded is classic Thomas L. Friedman: fearless, incisive, forward-looking, and rich in surprising common sense about the challenge--and the promise--of the future.


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Dreamweaver CS5 for Windows and Macintosh: Visual QuickStart Guide (2010)

Publisher: Peachpit Press. (Jun 4, 2010) | Pages: 576 | English
With the release of Adobe Creative Suite CS5, Dreamweaver solidifies its role as the de facto tool of choice for anyone designing for the Web. Adobe Dreamweaver CS5 for Windows and Macintosh: Visual QuickStart Guide uses a combination of task-based instruction and strong visuals to teach beginning and intermediate users how to create, design, and publish powerful, innovative Web sites with Dreamweaver. Leading technology authors Tom Negrino and Dori Smith take you step-by-step through the new features in Adobe Dreamweaver CS5, with completely revised chapters on critical tools like styling pages with CSS and adding user interactivity with Javascript dynamic elements. You'll also learn to take advantage of Dreamweaver's new ability to build and modify sites that use popular content management systems, such as WordPress, Joomla!, and Drupal. If you're new to Dreamweaer and web design, you'll learn to create your first Web site, add text, style and lay out page content, manage styles, work with links, incorporate images, media, tables, forms, and frames, design site navigation, and so much more. If you're an experienced user, you'll find this a convenient reference to the new features of Dreamweaver CS5.

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